Starter
£35/month
For solo operators getting organised.
Includes 1 bookable staff member
Additional bookable staff: £10/month each
Includes
- Bookings
- Calendar
- Customers
- Email notifications
- Basic analytics
Booking and customer software for appointment businesses
Less admin.
More appointments.
Your diary, online booking, customer records and reminders in one place, so the running of the day stops getting in the way of the work.
Book a demo
No charge during your trial · Cancel before your first payment
Real RefinedOS screens throughout this page, shown with an invented example business and figures.
Everything needed to run the day-to-day.
Online booking
A booking page for your customers
Staff calendars
Each person’s day, side by side
Customer records
History that builds itself
SMS & Email
Confirmations and reminders
Customer marketing
For customers who opted in
Analytics
Revenue and booking patterns
Up and taking bookings in four steps.
Create your account
Sign up with your email, name your business and set your opening hours. You can do it yourself, with no sales call.
Add your services and team
Set prices and durations, and say who offers what. Different team members can have their own price and duration for the same service.
Share your booking link
Put your booking link on your website or social profiles, or publish the Booking Page that comes with every plan.
Run the day from the diary
Bookings arrive in the calendar, customer records fill in as people visit, and customers get their confirmations and reminders.
01 / Calendar
A diary that actually feels like a diary.
See each team member’s day, bookings, breaks and availability at a glance. Create appointments from empty time, move through dates naturally and keep the whole team organised.
- Day, Week and Month views
- Staff schedules and working hours
- Booking details straight from the diary
- A clear line for the current time
- Add a booking from any empty slot
02 / Booking Page
A page for your business, ready when you are.
Every plan includes a Booking Page at its own RefinedOS address. It is built from what you already set up, and it looks finished with or without a photograph.
- Your name, logo, services, team and opening hours
- Six themes, with accent colours on Pro
- Your own words and your own photographs
- Nothing is public until you publish
- Already have a website? Keep it and link your booking page
03 / Online booking
Let customers book without giving up control.
Customers choose a service, team member and available time from a booking experience designed for mobile. Reschedules and cancellations feed straight back into the diary.
- Booking page carrying your business name and logo
- Only real availability is offered
- A private link to manage each booking
- Customers can reschedule or cancel themselves
- Add to Calendar for Google and Apple
04 / Customers
Know who’s sitting in the chair.
RefinedOS builds useful customer history automatically, so your team can see visits, cancellations, regulars and important context without maintaining a spreadsheet.
- Booking history for every customer
- Regular customers recognised automatically
- Customers who often cancel or miss visits flagged for your attention
- Contact details in one place
- Each customer’s marketing preferences
05 / Customer portal
Customers manage their own appointments.
Switch on My Appointments and customers can sign in with a six-digit code sent to their email. There is no password to create or forget, and fewer calls asking to move a time.
- Upcoming and past appointments in one place
- Reschedule or cancel within the rules you set
- Book again in a tap
- Customers choose their own marketing preferences
- A private link in each booking message still works without signing in
Each business chooses whether to offer it. Earlier bookings are matched by the email address a customer booked with, and a business may need to confirm a match.
06 / Messaging
Keep customers informed automatically.
Booking confirmations and changes go out by email on every plan. Growth and above add text reminders about two hours before an appointment and waitlist alerts. Your team gets alerts on their own phones.
- Email confirmations, reschedules and cancellations
- Text reminders and waitlist alerts on Growth and above
- Texts can show your own sender name, subject to approval and the mobile networks
- WhatsApp integration coming soon
- Choose which messages go out, per channel
Email notifications are on every plan. SMS notifications are included on Growth and above. WhatsApp integration is coming soon.
07 / Automations
The follow-up you meant to send.
Once switched on, these send themselves to customers who have agreed to hear from you, and they skip anyone who has opted out.
- Follow-ups by email after a visit, with a link to book again
- Google review requests by email, using your own review link
- Win-back messages by email or text for customers who have not been back in a while
- Win-back texts use message credits and wait until your quiet hours are over
- On Growth and above
08 / Customer marketing
Bring customers back when the diary has space.
Reach customers who have chosen to hear from you. Build an audience from regulars, past visitors, services or team members, then send targeted campaigns by SMS or email (WhatsApp coming later).
- Audience filters: regulars, not visited recently, a service or a team member
- Marketing preferences kept for every customer, per channel
- Opt-outs honoured: STOP replies and unsubscribe links
- Send now or schedule for later
- See sent, delivered and failed after it goes
- Message credits for text campaigns
Customer marketing is on Growth and above. Customers must have opted in on a channel before they can be included (WhatsApp marketing coming later).
09 / Analytics
Understand the business without becoming an analyst.
See revenue, booking patterns, service performance, busy periods, cancellations and customer behaviour in a format built for owners.
- Revenue and appointments over time
- Performance by service and by team member
- Busy days and hours
- Cancellations and no-shows
- New and returning customers (higher plans)
10 / Data import
Already using another booking platform?
Bring your customers, staff, services and booking history with you.
Moving to RefinedOS does not mean starting from an empty screen. Use guided CSV imports with column mapping suggestions for platforms such as Fresha, Booksy, Square Appointments, Squarespace Scheduling, Calendly, and generic CSV files.
Guided export presets
Fresha · Booksy · Square · Squarespace · Calendly · Generic CSV
- Guided column mapping suggestions for common booking exports
- Import customer records, past appointments, services and team members
- Check and confirm every matched column before anything is saved
- Customer marketing consent preserved where explicitly included
Preset column matches are guided, best-effort suggestions to help you map your files. They do not represent direct API connections. Check your data before completing an import.
11 / On every device
Installable on mobile and desktop.
Fast, responsive and ready on your home screen.
RefinedOS works as a Progressive Web App (PWA) on iOS, Android, Mac and Windows. Add it directly to your home screen or dock without downloading from an app store. Your team gets fast diary access and optional lock-screen booking alerts.
- Install directly from your browser to Home Screen or desktop dock
- No app store downloads or delay waiting for updates
- Designed specifically for quick daily actions on mobile
- Optional device push notifications for team booking alerts
RefinedOS is an installable web app (PWA) built on modern web standards. No app store installation or approval queue required.
One platform instead of disconnected tools.
One customer record.One calendar.One communication layer.One place to run the business.
Without RefinedOS
- A booking system
- A customer spreadsheet
- A separate SMS tool
- An email marketing tool
- A staff diary
- An analytics export
Built for businesses where time is the product.
If your day is made of appointments, RefinedOS is built around the same rhythm.
- Barbers
- Hair & beauty
- Physiotherapy
- Wellness
- Studios
- Other appointment-based businesses
RefinedOS handles appointments, customer records and communication. It is not a clinical records system.
Coming soon
AI that earns its place.
The RefinedOS AI receptionist is being developed to answer customer enquiries, help manage bookings and reduce missed opportunities. It is not available yet, and it will arrive on the AI plan.
Pricing
Simple monthly plans.
All plans start with 7 days of Pro access.
Choose your plan during the trial.
You won’t be charged until the trial ends.
Cancel before the first charge and you pay nothing.
Growth
Most popular
£59/month
For growing teams that want communication, campaigns and deeper insight.
Includes 3 bookable staff
Additional bookable staff: £10/month each
Everything in Starter, plus
- Operational analytics
- Automated reminders
- Waitlist
- WhatsApp (coming soon)
- SMS notifications
- Campaigns
- Customer automations
Pro
£79/month
For established teams needing advanced analytics and more control.
Includes 4 bookable staff
Additional bookable staff: £10/month each
Everything in Growth, plus
- Custom staff permissions
- Custom branding colours
- Advanced analytics
AI
Coming soon
£99/month
For businesses wanting RefinedOS AI capabilities.
Includes 6 bookable staff
Additional bookable staff: £10/month each
Everything in Pro, plus
- AI receptionist (coming soon)
Not available yet. Every plan includes the same 7-day trial.
Prices are per month, in pounds sterling. Plans are billed monthly.
Compare all features
| Feature | Starter | Growth | Pro | AI |
|---|---|---|---|---|
| Bookable staff included | 1 | 3 | 4 | 6 |
| Additional bookable staff | £10/month each | £10/month each | £10/month each | £10/month each |
| Bookings | Included | Included | Included | Included |
| Calendar | Included | Included | Included | Included |
| Customers | Included | Included | Included | Included |
| Email notifications | Included | Included | Included | Included |
| Automated reminders | Not included | Included | Included | Included |
| Waitlist | Not included | Included | Included | Included |
| WhatsAppComing soon | Not included | Included | Included | Included |
| SMS notifications | Not included | Included | Included | Included |
| Campaigns | Not included | Included | Included | Included |
| Analytics | Basic analytics | Operational analytics | Advanced analytics | Advanced analytics |
| Custom staff permissions | Not included | Not included | Included | Included |
| AI receptionistComing soon | Not included | Not included | Not included | Included |
Built with real service businesses.
RefinedOS is shaped by the day-to-day work of appointment businesses: the diary, the front desk, the reminders that never get sent on time. We are working with our first businesses now, and we will name them here when they are happy for us to.